Indian Motorcycle Reports Increased Sales and Market Share in North America

Polaris Industries, owner of the Indian Motorcycle brand, just released financial results from the second quarter of 2017, including good news for Indian sales and market share.

Ignoring a big reduction in sales of Victory models, a brand that has been discontinued, but including the Slingshot three-wheeler, Polaris reported a slight reduction in quarterly sales for its motorcycle segment. Indian itself, however, reported “retail sales increased 17% and continued to gain market share ….”

Some of that market share gain for Indian is undoubtedly at the expense of heavyweight cruiser leader Harley-Davidson, which reported decreasing sales for the same quarter.

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