In celebration of its 80th anniversary, MV Agusta will welcome fans and enthusiasts to its historic Schiranna factory for two unforgettable days—June 21 and 22, 2025. This exclusive open-door event offers a rare opportunity to experience the legacy, innovation, and future vision of one of Italy’s most iconic motorcycle brands.
A Weekend of Motorcycling Heritage and Innovation
Coinciding with the 29th edition of the MV Agusta Revival—held this year at the Schiranna headquarters instead of its usual Cascina Costa location—the factory open days will immerse visitors in the unique culture and engineering excellence of MV Agusta. Guests can enjoy demo rides of the latest models, participate in guided tours through the production facility, and explore a wide range of special exhibits and exclusive activities.
This milestone event will commemorate three key celebrations:
- MV Agusta’s 80th anniversary, marking eight decades of pioneering Italian motorcycling design.
- Team Extreme’s 2024 success, the top team in the Italian Championship riding MV Agusta bikes.
- The 80th birthday of Gianfranco Bonera, a legendary MV Agusta rider who shaped the brand’s racing legacy during the 1970s.
Factory Tours, Demo Rides, and Historic Collections
During the weekend, visitors will have the chance to test ride MV Agusta’s current lineup on scenic road routes and witness a curated display of rare motorcycles from the company’s private heritage collection. Expert-led factory tours will showcase the craftsmanship behind every MV Agusta bike, offering insights into the brand’s advanced engineering and timeless design philosophy.
Entry to the event is free of charge. For the full program and event details, visit www.mvagusta.com. On-site registration will be available for both test rides and factory tours.
Join MV Agusta on June 21st and 22nd in Schiranna to celebrate 80 years of passion, racing spirit, and Italian motorcycling excellence.
